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Cinema Ad - Lock, Stock
Lock, Stock and Two Smoking Ballots to inform that registration was necessary requirement to vote.
Cinema Ad - Koch Koch
Koch Koch Hoti Hai – translates to 'Something is happening' used in a Odeon Bollywood cinema
Cinema Ad – Vote Club
'Vote Club' was used during the registration period to inform that registration was necessary requirement to vote.
EU Elections 2009
This campaign revolved around encouraging the movie-going 18 – 35 age group to register to vote so that they could vote in the upcoming EU elections.
Using the poster style of popular movies, that were at least 10 years old, our messages were incorporated into either the movie title or a familiar line from the movie itself.
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